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Business Administration and Sport and Entertainment Management, M.B.A. & M.S.E.M.

Darla Moore School of Business
College of Hospitality, Retail and Sport Management

The Master of Business Administration and Master of Sport and Entertainment Management Combination Degree is designed to train for long-term career advancement in the fields of sport, entertainment and venue management.

Expand your business acumen and enhance leadership skills while gaining specialized expertise in sport and entertainment. The Master of Sport and Entertainment Management program is ranked No. 1 in the SEC and No. 5 in the world (SportBusiness, 2022), while the Darla Moore School of Business is renowned for its top-ranked M.B.A. programs.

Program Highlights

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    Nationally Ranked

    Learn within two University of South Carolina programs that are nationally ranked and well-respected.

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    Double Your Potential

    Earn two graduate degrees in just two years with 12 consolidated credit hours.

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    Business Specialized

    Train for long-term career advancement in the fields of sport, entertainment and venue management.

What You’ll Study

Earning the combination degree sets the stage for advanced career opportunities in the businesses of sport and entertainment. Learn from some of the world’s top business and sport and entertainment faculty members who are leaders in their respective fields.

Building Skills

Gain the professional and personal intelligence it takes to have a successful career.

  • Event Promotion

    Marketing and advertising an event to attract attendees and generate publicity


    Taking action and demonstrating leadership without being prompted or directed by others

    International and Domestic Business

    Building relationships and conducting transactions across borders

  • Leadership

    Inspiring and guiding others to achieve common goals and reach their full potential

    Planning and Strategy

    Developing and implementing a comprehensive and effective approach to achieve specific goals


    Directing and overseeing the activities and resources to achieve specific goals

Using your degree

Make your college experience the foundation for a successful future.

Potential Careers

  • Professional Sports Operations Specialist
  • College Athletics Staff Member
  • Live Entertainment Manager
  • Venue Manager

Workplace Settings

  • Sports
  • Entertainment
  • Business
  • Marketing
  • Finance
  • Management