Education
B.A., Advertising, University of South Carolina
M.A., Journalism, University of South Carolina
Background
Robert A. Wertz is a Ph.D. student at the University of South Carolina College of Information and Communications. He serves as the senior associate director of visual branding at the university and has over 25 years of experience as a designer, creative director and brand manager in the higher education and insurance industries.
Research
visual communications, branding, logos, communications technology